This has been called 'One of the best business books of all time.' It provides all the right tools for turning prospects into big sales.It is easy to read and very practical - a constant refresher to the fundamentals of salesmanship.
Follow the advice of Stephan Schiffman - America's #1 Corproate Sales Trainer - and take your career to the next level. This special anniversary edition of his perennial bestseller, Cold Calling Techniques (That Really Work!), provides you with all of the right tools for turning prospects into meetings, and meetings into big sales. This easy-to-follow guide helps you beat today's cold calling obstacles, such as voice mail, cell phones, and e-mail. Schiffman's professional experience and corporate wisdom guarantee your future success. The anniversary edition of Cold Calling Techniques packs in plenty of potential leads to help you hunt down more business. Give yourself the edge. Cold Calling Techniques is the one book you need to make your sales opportunities better, pitches stronger, and commissions greater.